About

Whitney KeyesAbout Whitney Keyes

Over the past 25 years, Whitney Keyes has worked as a senior Microsoft manager, strategic adviser for American Express and a marketing consultant to thousands of individuals and organizations around the world.

She’s an appointed member of the National Women’s Business Council, a non-partisan federal advisory council created to serve as an independent source of advice to the President, Congress, and the U.S. Small Business Administration on economic issues impacting women in business.

Whitney has received numerous grants from the U.S. State Department to empower women leaders, social entrepreneurs, and youth in Asia and Africa. Her program work in Malaysia was selected among thousands of initiatives funded by the U.S. government to be included in U.S. Sec. of State John Kerry’s briefing paper on successful public diplomacy programs.

Whitney served as a professor and fellow for the Center for Strategic Communications at Seattle University and guest lecturer for the University of Washington and other academic institutions. She’s taught Global Reputation and Brand Management, Digital Media and related marketing communication courses.

Whitney Keyes Brand Management

Today she’s principal of a global consulting firm, developing strategic approaches to help social enterprises and other organizations get to the next level and achieve success. She delivers keynotes and facilitates workshops on topics ranging from leadership to strategic marketing.

While at Microsoft, Whitney managed global marketing campaigns, including the launch of Office 2000, an $8 billion business. She helped create the company’s first Corporate Social Responsibility report and the development of Unlimited Potential, the company’s primary philanthropy program that continues today.

Prior to that role, Whitney worked for the City of Tacoma’s Economic Development Department. She helped manage the Neighborhood Business District Revitalization Program, advocating for over 500 small businesses to help them survive and thrive. She began her career managing her family’s wholesale and retail art businesses.

Whitney was a winner of the Small Business Administration’s Women in Business Champion of the Year Award for Washington State.

She’s the author of the book, Propel: Five Ways to Amp Up Your Marketing and Accelerate Business (Career Press).

Whitney writes for business publications and produces content for the Seattle Post-Intelligencer’s Biz Bite Blog.

She co-produced and hosted over 50 episodes of WhitneyandWyatt.com, a weekly, online web talk show.

Based in Seattle, Washington, U.S.A, she can be reached at http://www.WhitneyKeyes.com.

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